I N C R E A

How Does I N C R E A Help in Sustainable Growth?

Business Innovation 04 August 2025 7 Mins Read

If you want to remain competitive and grow your business, you have to look beyond isolated campaigns. This is where the I N C R E A framework comes in. It is becoming hugely popular in multiple sectors, communities, and educational institutions since it has an inclusive and integrative approach to self-improvement. Hence, it is important to know what exactly I N C R E A is and how it is changing the way people look at progress.

Essentially, I N C R E A is a growth model for businesses, academic institutions, and communities. Therefore, read on to know more about this model. Also, you must get a better idea of how to apply those models in business, technology, and education. Basically, the goal is sustainable improvement in the long run.

I N C R E A

I N C R E A: How Does it Help in Holistic Growth?

This is what I N C R E A stands for:

  • Innovation: It means the drive to come up with new ideas and solutions.
  • Networking: It means reaching out to people with similar goals for a diverse mix of ideas and resources.
  • Creativity: It means converting imagination into real-world applications.
  • Resources: It is the way you optimize resources. Here, the goal is to generate maximum value with minimum waste.
  • Education: It helps you educate people so that they do their part to contribute toward sustainability.
  • Awareness: It is the constant push toward better outcomes and progress.

In this case, every element is a building block for a sustainable future. Basically, all of them are important as they are working like pieces in a puzzle.

Innovation: How Is It Helping in Sustainable Growth?

Primarily, innovation means thinking in a different manner. Basically, the goal is to come up with newer solutions for existing problems. Hence, if you apply innovation to sustainability, you will be able to minimize waste significantly. Apart from that, it will also help you to preserve resources and reduce environmental impact.

Major Ways Innovation Helps to Bring Changes

The following are the major ways through which innovation helps to bring changes in the outlook of sustainability:

  • The adoption of Green technologies (like solar panels) is a major result of innovation.
  • Many companies are sharing their economic platforms. This way, they are reducing their business consumption.
  • Meanwhile, digital transformation includes smart sensors in agriculture. This helps to increase efficiency and productivity.

The following table shows the difference between traditional and innovative practices:

AspectTraditional PracticeInnovative and Sustainable Practices
Energy UseFossil fuelsSolar, wind, or other renewables
Waste ManagementLandfill disposalRecycling, circular economy
Production ApproachLinear (Take-Make-Dispose)Circular (Reuse-Refurbish-Recycle)

Networking: The Power of Connections in Sustainability

It is practically impossible to achieve sustainable growth alone. This is why networking is important. It is because it includes a diverse mix of ideas and resources. Also, it brings expertise that accelerates positive change.

Major Role of Networking in Sustainability

Networking helps in sustainability in the following manner:

  • It helps to share knowledge between industries and sectors.
  • It also helps to open doors for partnerships and funding at the business level.
  • You will also be able to adapt to changing sustainability standards and trends.

The following table shows the difference between isolation and the networked approach:

ApproachResult with Minimal NetworkingResult with Active Networking
KnowledgeSlow adoption of best practicesRapid sharing of innovations
ResourcesLimited accessWider, more diverse opportunities
AdaptabilityLowHigh (quick response to challenges)

Collaboration: How Working Together Facilitates a Greener Future?

With the help of collaboration, you will be able to take the next step toward sustainability. Basically, you will have to actively join forces to achieve shared goals. This will enable you to tackle large and complex sustainability challenges.

Major Role of Collaboration for a Sustainable Future

Collaboration is important for a sustainable future due to the following reasons:

  • Many businesses and governments are working together on regulatory frameworks. This way, they are focusing on clean energy.
  • Nowadays, some companies are working with nonprofits. This way, they are co-creating products with recycled materials.
  • Green city initiatives are the result of collaboration between community groups and local authorities.

The following are the major differences between solo and collaborative projects:

FactorSolo Project OutcomeCollaborative Project Outcome
Scale of ImpactLimited to a single entityBroader, multi-sector reach
Resource UseEach group duplicates effortShared effort, reduced redundancy
Innovation RateSlower (limited perspectives)Faster (diverse input)

Resources: How Does It Help Fuel Sustainability?

Obviously, it is really important to have great ideas for sustainability. However, if you want them to take shape, you have to possess resources. In general, these include:

Money, People, Time, and Materials.

Hence, with I N C R E A, you will be able to optimally utilize these resources. Also, it will help you share these critical elements.

Optimizing Resources for Sustainability

Resource optimization is important for the following reasons:

  • It is important to utilize fewer materials in products. Also, it is important to extend product-lifestyle.
  • It is also important to make the most of shared infrastructure. In general, these include communal workspaces or logistics.
  • It makes sense to redirect the resource budget toward green initiatives.

The following table shows a major comparison between conventional and sustainable approaches to resource utilization:

Resource AreaConventional ApproachSustainable I N C R E A Approach
MaterialsDisposable, single-useDurable, reusable, recycled
BudgetRoutine operationsInvestment in green projects
Human CapitalSiloed skillsCross-trained, multi-skilled teams

Education: Why Knowledge Is the Foundation for Sustainability?

If you want to make a lasting change both for your business and society, education is really important. Basically, when people get a better idea of what sustainability means, they will be able to contribute in their own ways.

Why Is Sustainability Education Important? – Top Reasons

The following are some of the major reasons why education is important for sustainable decisions:

  • Make sure to empower your employees to recommend eco-friendly improvements.
  • Your consumers will be able to make greener and more informed purchasing decisions.
  • You will enable communities to take action. This might be anything from recycling to energy conservation.

The following table consists of a comparison between low and high education for sustainability awareness:

Level of EducationAwareness of SustainabilityWillingness to ChangeQuality of Solutions
LowLimitedMinimalOften ineffective
HighComprehensiveHighInnovative and impactful

Awareness: How Does It Help for Sustainability Actions?

With proper action, you will be able to make others aware. This will help you gain momentum at the social level. In general, these include campaigns and workshops. Also, it might include open dialogue to ensure that more people get involved.

How to Make Sustainability Visible? – Steps to Take

If you want to make people aware of your sustainability goals, take the following steps:

  • Make sure to conduct public events. This will enable you to showcase green tech and practices.
  • Make the most of social media. Thereby, you will be able to spread stories of success and innovation.
  • Also, maintain transparency in reporting. This way, you will be able to build public trust.

The following table shows a comparison between low and high levels of awareness in sustainability:

Awareness LevelCommunity EngagementInvestor InterestPolitical Support
LowSporadic or lacklusterUnpredictableWeak
HighConsistent, enthusiasticGrowingStrong

Why Is I N C R E A Better for Sustainable Growth?

The following are the major reasons why I N C R E A is better for sustainable growth:

  1. With this approach, you will be able to make your organization more resilient. This will enable you to adapt to change faster.
  2. This also helps you to consume fewer resources.  Also, you will generate less wealth.
  3. By implementing this approach, you will experience more engagement from all levels. These include employees, consumers, and society.
I N C R E A

Start With I N C R E A Now!

If you want to start with the I N C R E A model, you must be open-minded enough to talk about innovative ideas. Apart from that, you must also improve your communication. This will help you participate in networks. Thereby, you will find people with the same goal. 

Moreover, try to collaborate both inside and outside your industry or community. In addition to that, make sure you are aware of resource usage. Also, make sure you are aware of areas where you must cut wastage. It is also important to constantly educate yourself and your team.

Finally, by raising awareness, you will be able to actively communicate your sustainable goals. This will also help you celebrate progress.

Frequently Asked Questions (FAQs)

The following are some of the most common questions you will find on the internet regarding I N C R E A:

Q1. What is I N C R E A?

I N C R E A is a growth model for businesses, institutions, and societies. It stands for:
1. Innovation
2. Networking
3. Creativity
4. Resources
5. Education
6. Awareness

Q2. How Is I N C R E A Different from Traditional Business Models?

In general, conventional models mostly focus on advertising, productivity, and profitability. Meanwhile, I N C R E A brings in a variety of growth drivers. This brings a flexible and forward-looking approach.

Q3. Who Are the Beneficiaries of I N C R E A?

Both businesses and customers will be the beneficiaries of I N C R E A if implemented properly. In fact, both will be able to do their part for sustainability.

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Inspired by The Social Network, Soumava loves to find ways to make small businesses successful – he spends most of his time analyzing case studies of successful small businesses. With 5+ years of experience in flourishing with a small MarTech company, he knows countless tricks that work in favor of small businesses. His keen interest in finance is what fuels his passion for giving the best advice for small business operations. He loves to invest his time familiarizing himself with the latest business trends and brainstorming ways to apply them. From handling customer feedback to making the right business decisions, you’ll find all the answers with him!

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